Marketing Manager

Help Redefine Business Lending


Desired Start Date: As soon as possible

Job Location: Toronto - Bathurst and Richmond


Working for Lending Loop is the perfect opportunity to harness your entrepreneurial spirit to help shape a rapidly growing start up in one of today’s most disruptive industries. If you are a passionate individual who is excited by the prospect of scaling a revolutionary platform that will redefine lending, solve market inefficiencies, and ultimately unlock the growth potential of Canadian small businesses, then this is the perfect job for you. With this position, you will create tremendous value not only for our team at Lending Loop, but for the Canadian economy as a whole.


Expectations

  • Spearhead the implementation new small business focused campaigns to support lead-generation activities for our offline sales channels. You will continuously monitor and report on the performance of each channel and campaign.

  • Collaborate with the product and operations teams to refine customer-facing processes and ensure users are represented when making product-related decisions.

  • Assist with the creation, implementation and measurement of digital customer acquisition strategies, particularly focusing on lender acquisition.


Key Responsibilities

  • Implement, monitor and report on the performance on both online and offline marketing channels

  • Create and syndicate inbound content such as blog posts, webinars, events and whitepapers to engage existing lenders and borrowers and acquire new ones

  • Perform data analysis to answer key questions regarding the drivers of lender growth and engagement

  • Develop and report on key marketing metrics and manage the marketing budget for the team

  • Engage in a fun and knowledgeable manner with our followers on social media and online communities


Desired Qualities, Skills, and Experience

  • Bachelor’s degree in finance, business administration or marketing is preferred

  • 2 – 5 years of relevant work experience in marketing or communications

  • Self-starter accustomed to managing multiple projects and working in high intensity environments

  • Team player with excellent business and interpersonal communication skills

  • Strong work ethic and will to do whatever it takes to get the job done


Bonus Points

  • Previous experience marketing to SMEs or retail investors, for example at a discount brokerage or investment fund

  • Proficient with design tools such as Photoshop, InDesign and/or Illustrator

  • SEO and SEM skills and experience with paid acquisition, content marketing, promotions, email marketing and branding


To apply for this position, please email careers@lendingloop.ca with your resume and at least two relevant samples of your marketing/communications collateral. Please include your name and the position you are applying for in the subject line of your email.


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